WHAT IS HOME STAGING?
Home
Staging is using limited funds, practical creativity and
extraordinary expertise to professionally prepare a home to
sell so that it becomes infinitely more attractive to
potential buyers, sells quickly and for more money while in
turn becoming a small investment of the home seller in the
future greater home sale earnings it retrieves."
The "FEEL HOME staging Philosophy
1. First
Impressions - Room by room, we will walk through and take
note of our first impressions, what grabs us, what glares at
us and what gives us a feeling of home?
2.
Eliminating Clutter - The packing starts now as we pack
away a good percentage of everything in the room in order
to create a more clean, open and spacious feel.
3.
Emphasizing the Positive - While Downplaying the Negative -
Finding your beautiful focal points, we will emphasize what
we love about the room and hide or distract the negative
aspects of the rooms.
4.
Lighten Up - Focusing on the lighting and color, we will
make each room into a bright, warm and inviting space that
buyers can respond to.
5.
Home
Buyers Appeal - In order for a buyer to "feel home" they
need not to be reminded of this being your home. We will
depersonalize the space while retaining the warmth and fun
of photos.
6.
Odor
free/Cleaning/Repairs - The dirty work speaks for itself but
many times overlooked because you've lived here for so
long. Let's get rid of the buyer's mental "repair list" by
doing it ourselves.
7.
Modernizing - Updating your style and building simple
accessories out of what you already have to create clean
lines and form. In some cases, we will recommend purchases
as valuable "investments" in the staging process.
8.
Emotional Connection Points - Creating the "Wow Factor".
This is the fun part and is a huge focus of our positioning
strategy. We'll show you how to build in these subtleties in
order to make the buyers subconsciously desire to live here
and '"feel home". The "emotional connection points" are
where marketing strategy really comes into play.
We are
eight critical steps away from selling your home quickly and
for more money than you would have had we done nothing at
all. We'll start the process in our consultation by having
you put on "buyers eyes" as a first step in transforming
your home into what homebuyers will desire...
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